Q2 2024 Android Personal Finance App Trends in the US

In the second quarter of 2024, the personal finance app landscape on Android has shown varied trends in downloads, revenue, and user engagement. Here's a snapshot of how the top five apps have performed, with insights from Sensor Tower.

Money manager & expenses saw a steady increase in revenue, peaking at $14M, with downloads reaching 32K in late April. Weekly active users (WAUs) peaked at 540K in the same period, indicating a strong user base.

Budget planner—Expense tracker experienced a consistent rise in revenue, hitting $9M by the end of June. Downloads surged to 27K in early June, while WAUs grew to 31K, reflecting a growing interest in the app.

Money Manager Expense & Budget generated revenue up to $29M, with a notable user engagement as WAUs rose to 113K in late April. Downloads showed a modest peak of 18K in the same month.

Wallet: Budget Expense Tracker reached a revenue high of $67M in late April, with downloads peaking at 12K. The app maintained a solid user base with WAUs almost consistently around 90-100K throughout the quarter.

Lastly, Splitwise showed impressive revenue growth, ending the quarter at $73M. Downloads remained stable at 7-9K, while WAUs saw a moderate increase, ending at 47K.

For more detailed insights and data, Sensor Tower's complete analytics are available for those interested in the nuances of the personal finance app market.